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Category Archives for Business News

Getting the Employee Journey Right: Where to Focus

  • November 22, 2022

Where to Make Employee Journey Better

Employee satisfaction is crucial for businesses. Happy employees lead to a more productive and profitable company. In fact, according to a study by the Society for Human Resource Management, organizations with delighted employees (67% or higher) report two times the earnings per share (EPS) growth and 1.5 times the revenue growth of their peers.

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3 Ways the Pandemic Affected Communications

  • November 17, 2022

3 Ways the Pandemic Affected Communications

The pandemic has changed the way people communicate in several ways. From how they interact with their co-workers to how they stay in touch with their loved ones, the pandemic has forced people to find new and creative ways to stay connected. Here are some of the most significant ways the pandemic has impacted communication.

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Grow Your Trucking Business With These Proven Tips

  • November 14, 2022

Grow Your Trucking Business With These Proven Tips

There are a lot of things to think about when it comes to running a trucking business. There are many moving parts, from keeping your vehicles in good condition to hiring the right drivers. That's why it's essential to have a solid plan in place for growing your trucking business. Here are a few proven tips to help you do just that.

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A Step-by-Step Breakdown of the OFCCP Compensation Analysis

  • November 14, 2022

A Step-by-Step Breakdown of the OFCCP Compensation Analysis

If your business requires an AAP, OFCCP compensation analysis is the part that examines and ensures that your employees are being fairly and equally paid for the same positions and responsibilities. To give you a better understanding of how this process works and what it involves, here is a step-by-step breakdown of the OFCCP compensation analysis process.

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Common Trade Show Mistakes You Should Avoid

  • October 28, 2022

Common Trade Show Mistakes You Should Avoid

Whether it’s your company’s first one or you’ve been to a ton of them so far, trade shows are an excellent way to expand the reach of your business. However, showing up to them doesn’t mean you see instant increases in your sales. In fact, some mistakes could even hurt your business. This article will cover some of the more common trade show mistakes you should avoid.

Going Too Big

This first problem is one that more first-time trade show vendors run into, but veterans can also make this mistake at times. It’s very possible to go too big with your display. Paying more money to have a larger space isn’t always worth it. Sure, you’ll be easier to see, but if you don’t know how to garner interest or close on sales, that extra money and effort will all go to waste.

It’s better to keep things smaller initially. Scope out what trade shows are like and get a feel for what you’re doing. Once you have more experience and knowledge, things will go much better. Also, even if you’ve been at this for a while, you don’t have to go big every time. Pick and choose which events you want to work toward.

Lacking a Target Focus

Too many companies go to trade shows thinking they will sell to everyone who comes to their booth. Even though these events are full of people who make up your target market, that doesn’t mean you should try to bring them all in. Try to find people who seem genuinely interested, but know when to move on if someone doesn’t seem intrigued.

Having Nonsensical Giveaways

Free items and prize drawings are both great ways to grab the attention of people passing by. However, that doesn’t mean you should do these things. If your free items have nothing to do with your business, people aren’t going to remember you. The same thing goes for your grand prizes. If the items are good, they will draw people. But if they aren’t relevant or you don’t try to get them interested in your paid products or services, then they are essentially a waste of time.

Not Preparing for the Environment

One thing to remember is not all trade show venues are the same. Sometimes, the booths will be indoors, while others will be outside in the open air. If you don’t investigate the venue beforehand, you might go completely unprepared.

This is especially bad when your booth is outside. While you probably have a canopy tent for advertising purposes, not having the right equipment could be disastrous. If you don’t have what you need to keep your tent grounded on a windy day, you’ll spend most of your time fighting the weather instead of talking to potential customers.

Failing To Follow Up on Leads

The biggest mistake companies at trade shows make that you need to avoid is not following up on leads after the event ends. Just because an interested party doesn’t make a purchase at the show doesn’t mean they never will. If you don’t take the time to reach out to them afterward, you’ll miss out on tons of possible sales.

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4 Things To Consider Before Hiring A Law Firm For Your Case

  • October 20, 2022

4 Things To Consider Before Hiring A Law Firm For Your Case

Finding the right legal firm for counsel can be cumbersome today, but it is extremely important. Most of you would agree that legal matters are complicated, and only a law firm or attorney can see you through any legal proceedings. From birth injury lawsuits to arbitration to property dealings, having reputable legal representation by your side can be helpful.

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Mobile Businesses You Can Take Anywhere

  • July 29, 2022

Mobile Businesses You Can Take Anywhere

In today's digital age, starting a business from home is easier than ever. You can find the audience you want online, and with the right tools, you can sell products or services using your laptop or smartphone. In this article, let's outline some of the most popular mobile businesses that don't require a brick-and-mortar location. There is plenty of money to be made in each industry, and you can work these mobile businesses from anywhere the wind takes you.

Web Developer

Web developers are the people who create and maintain websites. Web developers need to have an in-depth understanding of HTML and back-end development. Web designers also need to understand usability, which means they should know how users interact with websites so that they can make sure it's easy for visitors to find what they're looking for quickly.

Travel Consultant

The travel consultant business is an excellent example of a mobile business you can take anywhere. It's easy to get started, but it also has plenty of room for growth and profit.

To start your travel consulting business, you will need a laptop or tablet computer and a high-speed internet connection.

With these two items, you are ready to set up shop! You could offer advice on planning trips abroad by using your travels as a starting point and making recommendations based on what worked best for you. You could help people find affordable travel deals by searching websites and making professional connections.

Photographer

Photographers have the potential to create mobile businesses they can take anywhere. It's a creative skill, and there's no limit to what you can do with it. You can take pictures of anything: people, places, animals. You can travel worldwide and create photo journals of different cultures or find employment with universities or colleges.

Pop-Up Shop

Pop-up shops are a great way to test the market before committing to a permanent space. They're also a fun way to get in touch with your local community and can be an effective tool for marketing your business. Setting up a booth at the local pop-up shop may bring in a little extra income, but bringing together vendors as a pop-up host could be a very lucrative career. Mobile security guard booths have a few must-know benefits to help make this a reality.

Social Media Manager

Social media managers are in high demand, and it's no wonder why. As a social media manager, you get to work with a variety of social media sites, including Facebook, Twitter, Instagram, and Pinterest. You will be responsible for creating engaging content that encourages people to follow the brand or product on their social media accounts.

Social media managers need creativity, patience, and time. They also need a strong background in graphic design and copywriting skills because they must create interesting images or video clips that entice viewers into following the brand on any given social platform.

Switch It Up

There are lots of options for starting your own mobile business. I hope this article has given you some inspiration. It's not as hard as it seems, and if you go into it with the right mindset, you could have a great time while making money.

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Ways To Save Costs When Starting a Business

  • July 19, 2022

Ways To Save Costs When Starting a Business

Most new companies struggle within the first few years of operations. However, the most successful companies find ways to overcome these challenges and maintain positive revenue. Here are three ways to save costs when first starting a business. That way, your business can be one that succeeds.

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Simple Business Mistakes You Need To Avoid

  • July 18, 2022

Simple Business Mistakes You Need To Avoid

No one ever said that starting and managing a business is easy. Your mind is likely running a mile a minute with countless tasks you need to complete. As such, many of us can understand why it’s easy to make a simple mistake that can have serious or time-consuming consequences. To escape crashing into that brick wall down the line, here are simple business mistakes you should avoid.

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How To Manage Your Finances As A Small Business

  • July 11, 2022

small business owner counting her money

As a small business owner, you’ve got a lot on your plate and it’s not always easy trying to organize everything by yourself. One of the most important things to get right is your finances.

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