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4 Steps To Take If Your Property Isn’t Selling

  • December 21, 2018

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4 Steps To Take If Your Property Isn't Selling

Whether you’re an investor or a homeowner, you’re probably hoping for a quick sale once that sign goes up outside your property.

If your home or an investment property has been on the market for a long time, and you haven’t received the offer you want, there are steps you can take to try and attract buyers and make money.

Lower the asking price

Price is the most significant factor for both investors and buyers looking for their next home. Even if you think your house is brilliant value for money, in reality, it’s only worth what somebody else is willing to pay for it. If you’re holding out for a fee that isn’t realistic or competitive in terms of the local market, you’ll struggle to attract attention, let alone find a buyer. Consider lowering the price. Even a relatively small drop could make the property more appealing to a wider range of buyers, and it might also revive interest in buyers who liked the property, but thought it was overpriced.

Explore other avenues

Most people hire a real estate agent in the hope of finding a buyer when their house goes on the market, but this is not the only option. There are companies out there that look to buy properties from sellers who want to make fast cash. While you may not get the offer you’re looking for, you can complete the transaction rapidly, and you don’t need to worry about spending money on repairs or improving the interiors.

Did you know that it takes around 7 seconds to formulate a first impression? If you’re looking at an online gallery or you drive past a property, the way it looks counts for everything. When people spot the for sale outside your house, you want them to look twice, rather than write off the property because the garden is overgrown or the paintwork is chipped. You don’t have to spend a fortune to make an impact when it comes to curb appeal. Mow the lawns, tidy up bushes and hedges, fill planters or window boxes and give the exterior a lick of paint.

Improve your online advert

If you’re trying to sell a house in the 21st century, it’s vital to get your online listing right. According to the National Association of Realtors, 99% of millennials search online when looking for properties. The most crucial thing to get right is the photographs. Many of us judge the proverbial book by the cover, and poor-quality, unflattering images can put buyers off. Take shots on bright days, use a powerful camera, and make sure every room is clean, tidy and clutter-free before you start snapping.

Are you trying to sell your property with limited success? If selling up is taking longer than you anticipated or hoped, it may be worth taking steps to make your home more marketable and to increase your chances of getting that offer as quickly as possible. Prioritize curb appeal, consider lowering the price, explore other buying options, and make sure your online listing is appealing to buyers.